Privacy Policy

Updated on: 28th July, 2023

Thank you for using our services! This Privacy Policy describes:

• The ways we collect personal data about you and why we do so
• How we use your personal data, and
• The choices you have about your personal data.
• This Privacy Policy applies to PlayAds Platform’s services, which we here collectively call the Service. We may periodically update this Privacy Policy by posting a new version on the https://playads.ai website. If we make any material changes, we will notify you by posting a notice in the Service prior to the change becoming effective. Your continued use of the Service after the effective date will be subject to the new Privacy Policy.

Contact us

If you have questions about data protection, or if you have any requests for resolving issues with your personal data, we encourage you to primarily contact us by email. You can also send us a paper letter at the address below.

Personal data administrator	PlayAds Platform sp. z o.o.
Address	Pl. Solny 15, 53-062 Wrocław, Poland
Contact	datasecurity@playads.ai

The data we collect

Data you provide us.

• Contact information (such as name and email address)
• Username and password
• Profile information (such as profile photo)
• Your messages and actions to the Service (such as messeges)
• Other data you choose to give us through the Service

Data we collect automatically.

• Data about your account and activity
• Your IP address and mobile device identifiers (such as your device ID, MAC address)
• Data about your device, such as device name and operating system, browser type and language

Data we collect with cookies

• General location data
• Data about your use of the Service, such as list of pages you visit and your interactions inside the Service

In most cases, we also create a PlayAds Platform-specific ID for you when you use the Service.

Data we collect from our partners.

• Data we receive if you link a third party tool with the Service (such as Facebook or Google)
• Demographic data (such as to determine the coarse location of your IP address)
• Data from advertising networks that your campaigns run on (such as to verify displays, clicks)
• Data for advertising and analytics purposes, so we can provide you a better Service

Why do we collect your data

To make the Service work.

To perform the contract, we process data necessary to

• Create accounts and allow you to use our Service
• Operate the Service
• Verify and confirm campaign runs
• Provide and deliver products and services you request
• Send you Service-related communications

To make the Service more suitable for our users.

To provide a great Service to our users, we have a legitimate interest to collect and process necessary data to

• Update and develop user profiles
• Develop and improve the Service and user experience
• Manage our relationship with you
• Customize your Service experience
• Respond to your comments and questions and provide user support
• Provide PlayAds Platform offers to you in the Service as well as in other websites and services, and by email
• Send you related information, such as updates, security alerts, and support messages

To keep the Service safe and fair.

Ensuring a partners’ regulations field in the Service is a top priority for us. For more information on our acceptable use policy, see the PlayAds Platform Terms of Service.

In order to keep the Service and its social features safe and fair, to fight fraud and ensure acceptable use otherwise, we have a legitimate interest to process necessary data to

• Analyze and monitor use of the Service and its external integration features
• Take action against fraudulent or misbehaving accounts

To analyze, profile, and segment.

In all of the above cases and purposes, we may analyze, profile and segment all collected data.

Who can see your data

Apart from PlayAds Platform, your data can be accessed by others in the following situations:

Other users

Company account-related features are a core component in our Service. Other users in your company and admin users may, for example, see your profile data and in-service actions you performed.

Partners working with PlayAds Platform

PlayAds Platform has partners to perform services for us. These partners process your data only at and according to PlayAds Platform´s instructions to provide the Service, such as hosting, advertisement publishing, analytics and fraud prevention.

Other companies and public authorities

In order to combat fraud and illegal activity, we may exchange data with other companies and organizations and provide it to public authorities in response to lawful requests.

We may also disclose your data based on your consent, to comply with the law or to protect the rights, property or safety of us, our users or others.

Ad Networks and Social Media partners.

The Service may include features from our partners, such as social media interaction tools. These partners may access your data and operate under their own privacy policies. We encourage you to check their privacy policies when integrating with such tools to learn more about their data processing practices.

Your rights and options

Opt-out of marketing emails and other direct marketing.

You may opt-out of receiving promotional communications, such as marketing emails from us by following the instructions in such communications.

Access the personal data we hold about you.

If there is a change to your personal information, or you no longer desire our Service, you may edit, update, or delete the data by making the change within your account settings in the Service dashboard, by contacting our team’s email or by contacting us at datasecurity@playads.ai. We will provide you a copy of your personal information in an electronic format upon request.

Your other rights.

You also have the right to correct your data, have your data deleted, object how we use or share your data, and restrict how we use or share your data. You can always withdraw your consent, for example by turning off GPS location sharing in your mobile device settings.

We will respond to all requests within a reasonable timeframe. If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact our U.S.-based third-party dispute resolution provider (free of charge). You may also contact your local data protection authority within the European Economic Area for unresolved complaints.

Cookies and similar technologies

Like most online services, we and our partners use cookies and similar technologies to provide and personalize the Service, analyse use, target advertisements and prevent fraud. You can disable cookies in your browser settings, but some parts of the Service may then not function properly.

How do we protect your data

Security Safeguards

In order to help ensure a secure and safe user experience, we are continuously developing and implementing administrative, technical and physical security measures to protect your data from unauthorized access or against loss, misuse or alteration.

Data retention

We retain your data for as long as your account is active or as needed to provide you the Service. We will for example periodically de-identify unused user and company accounts and we regularly review and de-identify unnecessary data. Note that if you ask us to remove your personal data, we will retain your data as necessary for our legitimate business interests, such as to comply with our legal obligations, resolve disputes, and enforce our agreements.

General Data Protection Regulation (GDPR)

Under the GDPR regulations, should you wish for your data to be deleted, please send out a request to the email address listed in the beginning of this document.