Playads
Features
Play your way up! With the best playable-oriented UA platform for your next campaign!
Features
Open-source templates for playable ads
Playads provides a wide range of customizable, open-source templates that allow you to create eye-catching playable ads that will grab your audience’s attention. With our templates library, you can easily modify and personalize your campaigns to fit your brand, messaging, gameplay and marketing objectives in the first place.
Tools for managing and parameterizing campaigns
With our platform, you have access to advanced tools which allow you to manage and parameterize your campaigns in an intuitive and user-friendly way. Whether you’re a highly experienced advertiser or a beginner in this domain you will be able to find your way around: set budgets, bid strategies, adjust targeting options and create effective campaigns that deliver desired results.
Web-based management platform
The web-based Playads application is a centralized hub for managing your campaigns, allowing you to monitor performance, adjust settings, and track results in real-time. Our platform is easy to use and provides clear, actionable insights into campaign performance, allowing you to optimize your campaigns for maximum ROI.
AI-powered campaign supervision and optimization
Playads utilizes AI algorithms and Machine Learning to monitor manage and optimize campaign performance in real-time. AI technology provides full automation: adjusting bid strategies, targeting options, and optimizing CPC to maximize ROI.
Our Machine Learning based support system will select the “hero variant” of your playable allowing you to get the most out of your advertising budget.
Analytics and reporting tools
At Playads, you can access powerful reporting and analytics tools designed to help you monitor performance, measure ROI, and uncover optimization opportunities. Our analytics tools are intuitive and offer practical insights into campaign performance, enabling you to fine-tune your campaigns for best results.
Multiple format support
In addition to playable ads our platform provides support for other ad formats on mobile platforms like iOS and Android – depending on an ad network it includes banner ads, interstitial ads, and video ads. With our multi-format campaigns, you can reach a wider audience and maximize your marketing impact.
Integration with leading ad networks and publishers
Playads is integrated with leading ad networks and publishers like Meta Ads, Google Ads, Unity Ads, allowing you to reach a broad audience across multiple platforms and devices. The integration is seamless, giving you access to a vast network of potential customers.
Collaboration tools for creative teams
We also provide collaboration tools for creative teams, allowing them to work together to develop and refine advertising campaigns. With features like shared workspaces, version control, and commenting tools, our platform makes it easy for your team to collaborate and iterate on campaign ideas, ensuring that your campaigns are always fresh, engaging, and effective.
Note: The feature is on our roadmap
Playable ads is not only mobile game advertising. Many top tier brands like Burger King and Coca-Cola frequently utilize mobile playable advertisement to ensure their brand presence.
